Conventional marketers have to deal with multiple third party vendors, solution providers agencies to achieve their marketing, advertising and communication goals.
At present there is no agency which can get all promotional needs satisfied under one roof to ensure consistency of strategic communication and branding across medium except Insignia Communications
The teams and expertise of existing healthcare agencies are aligned to specific needs which hamper the scalability and may lead to distortion or inconsistency across medium of communication such as creatives, medical content, medico-marketing, digital, CRM and events
Expertise in all aspects of healthcare marketing leading to lack of complete partnership and ownership
We follow the methodological process with the clients to ensure marketing productivity and partnering in the real sense
Mr. Vijay Lokhande is an industry veteran with over 25 years of experience in pharma sales, brand management, strategic marketing & business development at leadership positions. He has worked with pharma majors such as Nicholas Piramal, Wyeth, Abbott, Pharmacia, Pfizer.
In his last pharma assignment he was Head (Sales & Marketing) at Novartis Healthcare Pvt. Ltd. – CVM Division. He was also Country Head-India and Middle East at Indegene Life Systems Pvt. Ltd.
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